For over 40 years, Vira Enterprise has been a trusted name in Indian ethnic fashion. Based in Mumbai, we bring together craftsmanship, premium fabrics, and contemporary design across our three distinct brands: Helina, Vastra, and VE.
Whether you’re a boutique owner, exporter, or fashion retailer – our collections cater to every occasion and taste.
We have built three strong in-house brands, each curated to meet the distinct needs of today’s diverse ethnic wear market.
Trendy party wear collection
Your statement for every celebration.
Elegant casual wear collection
Everyday elegance, effortlessly.
Affordable fusion wear collection
Fusion fashion made effortless.